Speaking Strategies Category
Create Content Rich Speaking Topics with Immediate Impact to Increase Bookings and Earn Profits
Where’s the beef?
If you’re using public speaking to market your business, you’ve got to offer your audience insight that that has an immediate impact. Looking good and making people laugh has its merits, but without a content rich, problem solving, meaty presentation, you’ll be branding yourself as a funny guy rather than the “must know” [...]
Choosing Speaking Topics: Who Knows Best, You or Your Audience?
For most speakers, your topics are your foot in the door of your buying audience. If you don’t do your research before picking speaking topics, you’ll spin your wheels trying to get booked for speaking gigs.
The End is Really the Beginning – It’s Time to Sell!
According to Mariam Otte, author of Marketing with Speaches and Seminars: Your Key to More Clients and Referrals, “The end is really the beginning. “ I couldn’t agree more.
When you’re using public speaking to market your business, the block of time after you speak is prime. Take advantage of the opportunity to really get to [...]
Use Lead Nurturing to Turn Today’s “No” into Tomorrow’s “Yes”
You Don’t Have to Take No for an Answer
When you’re calling organizations to pitch yourself as a speaker, you’ll undoubtedly run into situations where your topic isn’t on target or the group’s calendar is filled for the season. Don’t let this discourage you. Consider the fact that they took your call and perused your speaker [...]
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